How it works

How CP3® works.

Give CP3® your website. It reads your brand, tracks your market and drafts your posts. Here is the whole platform, step by step, on the real screens.

Add your website.

Your website and your Instagram are all CP3® needs. It reads what you do, how you sound and how you look, and drafts your brand profile from it. You confirm or correct the draft in six short screens, one question at a time, or set it up by hand.

CP3® setup screen asking for your website

CP3® reads your brand.

Tone of voice, visual identity, products, audience and channels become one profile, built from your website, Instagram, logo and guidelines. Eleven brand questions, answered once, complete it. A Brand Score with four measures shows what is strong and what to sharpen next.

CP3® brand dashboard with a Brand Score and four measures

Ideas first. Then the post.

CP3® turns your profile and a trend into ideas, each with its product, channel, format and date already chosen. Pick one and it drafts the post in a click: the visual and the caption direction, written from your brand.

CP3® campaign ideas, each with a product, channel and date

You approve. It goes on the calendar.

Every post lands on your calendar in review. Approve it in place, no separate queue, and it is scheduled. Twenty posts a month on Professional, sixty on Teams, and nothing goes out that you have not seen.

CP3® content calendar with posts in review and approved
Under the hood

Three engines. One profile.

Each step above runs on one of three engines. They share the same brand profile, so nothing drifts between them.

01

Brand Scan

Reads your brand across every touchpoint: tone of voice, visual identity, website and channels. One profile, one Brand Score, four measures.

02

Market Trends

Follows what your audience is searching for and reacting to, scored for fit with your brand and refreshed every month.

03

Branded Content

Turns the profile and the trends into ideas, then drafts the post: visual, caption direction and date, straight to your calendar.